GoDaddy ended free email with domains in 2023. Bluehost removed free email around the same time and now charges $2/mailbox/month. Google Domains users were migrated to Squarespace, losing Gmail integration. If your email is broken or about to cost more, here are the four alternatives that work — including self-hosted options and LaunchPad Host's included mailbox allocation.
Key Takeaways
- GoDaddy, Bluehost, and HostGator have all ended or monetized previously-free email.
- Google Domains → Squarespace migration broke Gmail integration for many customers.
- Options: host-included email, Microsoft 365 ($6/user), Google Workspace ($6/user), privacy-forward (ProtonMail Business, Tutanota), self-hosted (Mailcow, Mail-in-a-Box).
- Self-hosting email is hard — not the server, but the deliverability politics.
- LaunchPad Host includes 10 mailboxes at 10GB each on all plans.
What changed and when
A compressed timeline of the "free email is over" era:
| Date | Provider | What changed |
|---|---|---|
| Apr 2023 | GoDaddy | Grandfathered free email (1 mailbox with each domain) discontinued; migrated to paid Microsoft 365 tiers at $3–$9/user/mo |
| Aug 2023 | Bluehost | Removed "free" email from new signups; existing accounts migrated to paid addon at $1.99/mailbox/mo |
| Sep 2023 | Google Domains | Acquired by Squarespace; Google Workspace bundling removed; customers moved to Squarespace Email ($4/mailbox/mo) or had to migrate to Google Workspace direct at $6/mo |
| 2024 | HostGator | Free email allocation halved from 10 to 5 mailboxes; overage now $1.50/mailbox/mo |
The underlying driver: email is expensive to run well. Spam filtering, DKIM/SPF/DMARC enforcement, and IP reputation management cost real money, and the "free email with hosting" era assumed it was cheap marketing glue. It turned out not to be, especially as deliverability requirements tightened.
Your four real options
1. Host-included email. Providers like LaunchPad Host, SiteGround, and some others still include 5–10 mailboxes in shared hosting. If your domain is already at a host that does this, you are done. Watch for quota limits (often 1–5GB per mailbox).
2. Microsoft 365 / Google Workspace. $6/user/month for the entry tier. You get the full productivity suite, not just email. Best if you already use Office or Google Docs. Migration is well-trodden and both providers offer free migration tools.
3. Privacy-forward paid. Proton Mail Business at €6.99/user/month, Tutanota Business at €2.40/user/month, Mailbox.org at €1–3/month. Strong end-to-end encryption; smaller ecosystem but growing. Good fit for privacy-sensitive users.
4. Self-hosted. Mailcow, Mail-in-a-Box, Mailu, Postfix+Dovecot+Rspamd manually. Cost: ~$5/month for a small VPS. Caveat: email deliverability is hard, not technically but politically — see the self-hosting section below.
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See Hosting PlansHow to migrate email without losing mail
The ordering matters. If you do it wrong, you lose mid-flight messages.
- Back up every mailbox first. IMAP-backup tools like
imapsyncormbsyncgrab everything into a local archive. Do this before changing anything. - Set up new mailboxes with the new provider, but do not switch MX records yet.
- Forward mail from old mailboxes to new for a transition week. Both sides get copies.
- Update DNS MX records to point to the new provider. Propagation takes 24–72 hours; during this time, some senders will deliver to the old server and some to the new.
- Lower the old MX TTL before the cutover (set TTL to 300 seconds a week in advance, then execute the cutover). This minimizes split-delivery window.
- Keep the old mailbox active for 30 days after cutover. Stragglers will trickle in. After 30 days, archive and close.
Every step has DNS implications (MX, SPF, DKIM, DMARC). A mistake in SPF is the most common cause of "my outbound mail is going to spam" after migration.
Is self-hosting email worth it?
Technically, self-hosting email is easier than it has ever been. Mailcow installs in 20 minutes. Mail-in-a-Box in 15. Configuration is reasonable.
Politically, self-hosting email is harder than it has ever been. Here is why:
- IP reputation. Cloud-VPS IPs (Hetzner, DigitalOcean, Linode, OVH) are on default deny-lists at Gmail, Outlook, and Yahoo. Your mail lands in spam even when perfectly configured. Moving to a "clean" IP takes months of consistent delivery.
- Domain reputation. A newly-configured domain sending mail starts with no reputation. Warmup is slow — start with 50 messages per day for 3–4 weeks before scaling up.
- Blacklist monitoring. Being listed on Spamhaus, Barracuda, or SORBS happens overnight and requires active delisting requests.
- DMARC enforcement. Gmail and Yahoo now require valid DMARC records on sending domains. One misconfigured DKIM record and half your outbound mail is rejected.
Self-host if you have a specific privacy/sovereignty reason. For a small business that just wants sales@yourdomain.com to work, host-included email or Microsoft 365 is strictly better value.
What's included at LaunchPad Host
All hosting plans include:
- 10 mailboxes with 10GB each
- Full IMAP / SMTP / webmail (Roundcube)
- DKIM, SPF, and DMARC configured automatically
- Spam filtering via rspamd
- Relay through clean transactional IPs (not shared with bulk senders)
- Per-mailbox forwarding, aliases, and vacation autoresponders
Overage is $1/mailbox/month. We do not charge extra for "business class" features — you get everything on Starter.
If you need something beyond that (e.g., a team of 50, or Outlook calendaring), Microsoft 365 is what we recommend. We do not resell it — it is cheaper direct from Microsoft — but we help configure MX records for customers who ask.
Frequently Asked Questions
Yes — the email address is tied to your domain, not the provider. As long as you update MX records and set up a mailbox at the new provider with the same local part, delivery continues to the new location.
Mail already in the old mailbox stays there. If you want it on the new system, you IMAP-migrate it with imapsync or mbsync before shutting down the old account.
Yes, especially if your threat model includes any state-actor concern or if you work with clients who expect end-to-end encryption. The limitation is ecosystem — Proton does not integrate with Google Drive or Microsoft OneDrive as seamlessly.
Technically yes — that is what host-included email is. The tradeoff is mixed IP reputation (a bulk-email neighbor can get the whole IP blacklisted) and security attack surface. Shared-hosting email works for low-volume business mail; it is not the right choice for marketing sends or transactional mail at scale.
Excellent product. $5/user/month for Fastmail Business. Well-designed, strong on privacy (Australian jurisdiction), good migration tools. A fine alternative to the big three.
Yes — Gmail and Yahoo require DMARC on domains sending 5000+ messages per day as of February 2024, and are pushing stricter enforcement on all domains. Configure <code>v=DMARC1; p=none</code> at minimum to monitor, then tighten to <code>quarantine</code> or <code>reject</code> once you have passing SPF and DKIM.
Not anymore. Gmail dropped support for sending-as with custom SMTP in favor of pushing everyone to Workspace. For a free option, you can still receive mail forwarded from your domain to a free Gmail, but sending as your custom domain requires Workspace.
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See Hosting PlansRelated tools, articles & authoritative sources
Hand-picked internal pages and external references from sources Google itself considers authoritative on this topic.
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